When Dr Maeve Kenningham transitioned from General Practice to full-time aesthetics, she built more than a clinic—she created a trusted destination for holistic, doctor-led facial rejuvenation. Today, her award-winning clinic outside Chester is one of the most respected in Wales, offering personalised care with clinical precision.
A clinic built on care, experience, and innovation
Dr K’s Clinic opened its doors in 2012 with a clear mission: to bring high-quality, medical-grade aesthetic treatments to a market dominated by beauty-focused providers. With more than 25 years of experience in dermatology and General Practice, Maeve knew there was an opportunity to deliver something safer, more personalised, and clinically backed.
“I was one of the first in the UK to use ultrasound to scan faces before injecting. It’s part of how I combine safety with artistry,” she explains. That commitment to innovation and care has earned her not only a loyal client base, but also the 2024 award for Best Aesthetic Clinic in Wales.
The clinic’s ethos centres on holistic facial rejuvenation, treating both how people look and how they feel. “We’re talking about identity, self-esteem, and emotional well-being, not just wrinkles or volume loss,” she says. That human approach sets Dr K’s Clinic apart in an increasingly crowded industry.
From side hustle to full-time success
Before launching her aesthetics business, Dr Kenningham was a GP and educator within the NHS, working with the Royal College of General Practitioners. She began exploring aesthetics after recognising a gap in the local market: there were plenty of beauty-led services, but few medically-trained professionals offering treatments with clinical oversight.
With no one providing this type of service nearby, she took the leap to launch her own clinic. What began as a side project soon became a full-time venture. “My husband called it an expensive hobby at first,” she laughs. “But it snowballed. I had to leave General Practice—not because I didn’t love it—but because the clinic needed me. It’s incredibly fulfilling. I see my patients grow in confidence, and I know I’m helping their mental health too.”
Keeping the team small has been intentional. It allows Dr Kenningham to maintain a close connection with her patients while keeping overheads low—a balance that’s helped the clinic remain profitable and agile as it grows.
Running lean, smart, and securely with Capital on Tap
For a clinic like Dr K’s, where every expense counts and materials are high-cost, having a reliable, flexible financial tool is essential. That’s where the Capital on Tap Business Credit Card has made a huge difference. “Other business cards had limited apps and no flexibility,” she says. “With Capital on Tap, I can give my PA her own card, set spending limits, and monitor everything through the app—it’s just seamless.”
One feature she particularly values is the ability to preload funds, enabling her to pay for costly medical supplies. “If I know I’ve got a big order coming up, I can add money to the card and still earn cashback and Avios. It’s helped me manage cash flow more effectively.”
Security has also been a standout. After spotting fraud on her card, Dr Maeve was quickly connected to a real person, had the issue resolved, and received a replacement card within days. “In the meantime, I had a virtual card in the app, so I didn’t miss a single order or payment. That kind of support is invaluable.”
She’s also making the most of the business savings account, powered by ClearBank. “I used to have money sitting in another account earning 1%—if that. When the Capital on Tap Instant Savings account launched, I moved my funds immediately. Now I’m passively earning, but I still have instant access if I need to buy equipment or restock.”
